Quick recap of networking fundamentals
As a revision of an earlier blog post about the longevity of true "networking marketing" type businesses... here is a generic overview:
Products' benefits that only show after 3 days / weeks / months... are better kept as a Consumer Choice, & not a "business" choice.
(FYI taste is not a true benefit... unless that's the ONLY selling point of your product!)
e.g.
Herbalife products are good. Consume it.
Monavie / GoChi juices taste good. Consume it.
Uri whole / organic foods are good. Consume it.
Usana vitamins are top grade. Consume it.
... very much like... GNC products are also okay! Consume it!!!
Don't do business with it, because you will get disheartened with how much more work is needed to convince your consumer / customer on how good your product is relative to all other mlm / retail brands that exist out there.
Network marketing is a business of converting convinced consumers into business owners / product promoters. When the work of convincing a consumer becomes a burden, something is clearly not right.
Network marketing is an easy business. Don't make it unnecessarily difficult for yourself!
Do WITHOUT the juice/vitamin/cosmetic/household "stuff".
Find a niche & the market will come to you!
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Labels: academic, characteristics, realisation, tips